VHC Brands: Premier Country Home Textiles Discover a wide range of styles in our products – from farmhouse to cottage, primitive to seasonal and more. Explore new collections for your bedroom, kitchen, bathroom, or any space when you shop VHC Brands.

What sets VHC Brands products apart? We carefully select the finest materials, including strong jute and comfortable cotton, to create a pleasing homespun, country aesthetic that will last for years. Our mission is to listen to you, our valued customer, in order to provide heirloom quality products.

Burlap Dove Grey: A Fresh Start Usher in the new year with comfort and style. This lightweight, fresh collection is perfect for your bedroom, bathroom, and beyond. Coordinate pieces across rooms for a cohesive look.

Burlap in 4 Shades Explore our selection of burlap in a variety of shades to suit your decor.

Kettle Grove Collection: Prim Decor Embrace primitive decor in every room with this collection featuring deep navy, red, and khaki plaids, stripes, and checks in a traditional patchwork brick layout.

Patriotic Patch Collection: Traditional & Rustic Pieces Enjoy a touch of patriotism with this collection of traditional and rustic patchwork pieces.

Crosswoods Bedding Collection: Primitive and Rustic Decorate your home with primitive and rustic patchwork pieces from the Crosswoods Bedding Collection.

Quality Pieces with Style Discover our country-inspired shower curtains and bath rugs for farmhouse, cottage, rustic, and primitive-style bathrooms.

Frayed Lattice Collection: Geometric Designs Update your bathroom and bedroom with the geometric designs of the Frayed Lattice Collection, available in 2 shades and 100% cotton.

Annie Blue Floral Pillowcase: Elegant Farmhouse Achieve an elegant farmhouse look with the Annie Floral Collection from VHC Brands.

High Quality Curtains: A Style for Every Window Browse our vast selection of curtain styles, from valances to prairie panels, to dress your windows in a lasting style.

Natural Jute Rugs: Tightly Woven, Long-Lasting Explore our collection of tightly woven jute rugs, beautifully dyed or natural, made to stand the test of time.

Burgundy Tan Jute Rug Collection: Many Styles & Sizes Choose from a variety of shapes and sizes in the Burgundy Tan Jute Rug Collection, including oval, rectangular, stair tread, and welcome mats.

Country Welcome Mat: Rustic Americana Decor Adorn your entryway with a 20 by 30 inch rectangular country-inspired welcome mat.

Jute Blend: Durable and Relaxed This rustic area rug is crafted with tightly woven braids of 80% jute and 20% cotton and other fibers, resulting in a heavier rug that relaxes faster and stays flat.

Primitive Americana Decor The Burgundy Tan Jute Rug Collection is designed in a traditional style with warm tones to complement any primitive or country home.

Easy Care Spot clean these rugs with a damp cloth and a mild, clear detergent.

Burgundy & Tan Weave Admire the alternating braids of deep black and natural tan, with "WELCOME" stenciled in bold burgundy letters and a ring of rustic stars to add warm, durable style to any surface.

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