As the premium destination for country home decor, VHC Brands creates farmhouse, primitive, Americana, lodge, and holiday looks with timeless, heirloom appeal that is masterfully crafted to last for many years to come. Founded by Nancy and Billy Kline out of their home in the early 90s, the company has grown from a little quilt and bric-a-brac store in northwest Louisiana to its headquarters in Branson, Missouri, where it works hard to design each product to fill every space in your home. The relentless pursuit of quality, legacy, and overall customer experience has defined VHC Brands since its inception and guides its mission to preserve a uniquely American way of decorating.

The Farmhouse Jute Collection, a key offering from VHC Brands, features black and tan braids in a traditional style that complements any country, rustic, or Americana home. The heirloom-quality pieces in this collection are expertly machine braided and machine stitched in India, made from 100% jute. The collection includes concentric, mixed braids of burgundy, natural, black, and olive green, all durably machine stitched to last. Customers can choose from a variety of items, such as placemats, table runners, coasters, chair pads, and trivets, all in a traditional style that complements any primitive, rustic, or Americana home.

Matching rugs are also available in the Farmhouse Jute collection, with oval and rectangular designs to complement any room. These rugs are an excellent way to add texture to your flooring or color to the room. The Stencil Star Oval Rugs and Stencil Star Rectangular Rugs feature alternating braids of deep black and dark tan with stenciled stars, adding a rustic, durable style to any surface.

The Farmhouse Jute collection has received overwhelmingly positive customer reviews, with a 4.8 out of 5 stars rating on one product and a 4.4 out of 5 stars rating on another. The products are well-received for their quality, style, and ability to enhance the décor of any country, rustic, or Americana home.

In addition to the Farmhouse Jute Collection, VHC Brands offers a wide range of other products, including a Half Circle Rug, which is a 16.5 by 33 inch half circle area rug perfect for any entryway door. This rustic area rug is constructed with tightly woven braids made of 80 percent jute and 20 percent cotton and other fibers, ensuring a heavier rug that relaxes faster and stays flat. The natural colors of this rug add a cozy bit of rustic style to modern primitive or classic country decor, and it is easy to care for, requiring only spot cleaning with a damp cloth and a mild, clear detergent.

product information: